Air, an upcoming film about Michael Jordan’s signature shoe brand, has an Ohio connection that you may not be aware of.
The film is to be released on April 5th, and the main character is a man named John “Sonny” Vaccaro. In the movie, he’ll be played by Matt Damon. Vaccaro is the person who pitched Nike one of the most brilliant sport, fashion, and entertainment ideas of all time – Air Jordans.
Originally from Pennsylvania, Vaccaro would go to college at Ohio’s Youngstown State. An injury forced him out of the sport, but because of his unique charisma, he was offered a scholarship to stay at the school and help recruit football players to come over from Pennsylvania.
Get Breaking News & Exclusive Contest in Your Inbox:
After graduating, he returned home and set up one of the nation’s most prestigious high school basketball tournaments – the Dapper Dan High School Basketball Tournament. LeBron James even ended up playing there eventually.
That tournament is what introduced Vaccaro to an incredible amount of basketball coaches from all around the country. It’s with those connections that he was able to eventually come into contact with a shoe company that would not only change his life – but would ultimately change the landscape of the NBA and sports marketing and apparel for the rest of time.
Fast forward a few years, and Vaccaro is having meetings with Nike to pitch the first athletic shoe designed around a single athlete. And the rest, as they say, is history.
Information from NBC4i for this post. To see their original story, [click here].
- The Rickey Smiley Morning Show
- Submit A Black Owned Business For Buy Black Cleveland!
- The Blackest News Stories Of The Week: Tina Turner, Tim Scott, Tory Lanez And More
- Yung Miami And Diddy Go On A Designer Shopping Spree During ‘Act Bad’ Instagram Skit
- Blue Ivy Carter Joined Beyoncé Onstage During Renaissance World Tour Stop In Paris
- Mind Body Business: 4 Unhealthy Physical Signs You Should Not Ignore
- Dionne Warwick Denies Toni Braxton and Mariah Carey as “Icons” [WATCH]
- Serena Williams Tells Olympia She’s Going To Be A Big Sis, And Her Reaction Is Heart-Warming
- The Little Mermaid Starring Halle Bailey Premieres In Theaters Everywhere Today [TRAILER]
- Issa Rae Talks The Importance Of Authenticity As A CEO In The May Issue Of ‘Black Enterprise’
- Mississippi Cop Shoots 11-Year-Old Boy In Chest After He Called 911 To Help His Mother
- Happy World Africa Day! Learn About The 54 Countries of Africa
The New Michael Jordan Film Has a Connection to Ohio was originally published on wzakcleveland.com
2 Alligators Spotted Loose in Ohio, 1 Still Missing
Meagan Good and Jonathan Majors May Be Hollywood’s Newest Couple [LISTEN]
Special K’s ‘Unwelcome to Atlanta’: Stop Moving Here! [AUDIO]
Former NBA Players Blast Ja Morant After Another Gun Video Surfaces
Submit A Black Owned Business For Buy Black Cleveland!
Father of 4 dies in SouthPark construction site fire, records his last moments on Facebook Live
Cleveland Browns Legend Jim Brown Has Passed Away
61-Year-Old Cleveland Woman Shot Dead Over Eviction Argument